3 Common Cognitive Biases and How to Avoid Them

Thinking shortcuts

Cognitive biases are errors in our thinking that are not necessarily grounded in logical or rational thought. These biases can ultimately influence our judgements, beliefs, decisions and points of view. Everyone is subject to cognitive biases, but being aware of them is the first step to avoiding them.

Psychologists continue to discover a growing number of cognitive biases that we may be susceptible to. These biases arise from what are known as “heuristics”, which are shortcuts that we take in…



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